Track-placement pioneer offers non-commercial movie producers access to more than 150 tracks
If you're making a movie, Moby wants you to use his music. And he won't charge you a thing. The multi-million selling DJ and musician has relaunched Moby Gratis, a website designed to get his songs on amateur and low-budget film soundtracks.
More than 150 tracks are listed on Moby Gratis, from his most recent album to the B-sides from 1999's Play. There are also dozens of unreleased works, with titles such as Rotator and Bird Meets Dog. "There's quiet music, and loud music, and fast music, and slow music," Moby said in a video, "so my hope is that somewhere [on the site] you will find the music you're looking for, for your indie film, or your non-profit film, or your student film."
Moby Gratis was created about five years ago. The 47-year-old is offering free licences for a huge chunk of his recent catalogue, assuming the music is being used for non-commercial ends. And if you end up using Moby Gratis material on a for-profit film, the artist still won't get paid: a long-time vegan, he is diverting all licensing fees to the Humane Society, an animal protection organisation.
Moby was a pioneer in placing his music in other forms of media. His 1999 album Play sold 12m copies after every track from it was licensed for use in movies, TV and advertisements. Play followed the critical and commerical flop Animal Rights, and initially struggled for both airplay and sales. Once Moby's licensing campaign began, however, he was able to bypass traditional promo routes and establish a template that is still emulated.
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by Sean Michaels via Music: Electronic music | guardian.co.uk
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